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project overview

Dream Wedding Levy Image.jpg

Project Details

This project required streamlining of all marketing platforms, and creating seamless branding between the website, social media platforms, paid advertising, press releases, and email marketing. In addition to the marketing department and hands-on creative development, this project also required extensive public relations and national / international television broadcast production. Sarah Lester also performed television and national radio interviews representing the brand.

Project Success Marker:

Increased annual revenue generating enough working capital to purchase the world-famous Little White Wedding Chapel in October 2022 (where Ben Affleck and Jennifer Lopez said "I do").

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Branding

  • Brand Streamlining Development

  • Branding Creative Design Development (hands-on)

  • Monthly Creative Design Review - Outsourced Projects

  • Google Ad Display Creative Design (hands-on)

  • Video Marketing Design and Editing 

  • Video Marketing Strategy Development

  • Brochure Creative Design (hands-on)

  • Automated Email Template Creative Design (hands-on)

  • Automated Email Marketing Strategy Development

  • Social Media Ad Display Creative Design (hands-on)

  • Social Media Target Marketing Strategy Development

  • Social Media Content Design (hands-on)

  • Social Media Content Development

  • Website Content Development

  • Online Review Retention Marketing Design (hands-on)

  • Online Review Retention Marketing Creative Development

Marketing

  • Monthly Marketing Strategy Development

  • Quarterly Marketing Strategy Development

  • Annual Marketing Strategy Development

  • Monthly Creative Design Timeline Development

  • Quarterly Creative Design Timeline Development

  • Annual Creative Design Timeline Development

  • Affiliate Marketing Management and

  • Affiliate Marketing Contract Development

  • Affiliate Marketing Negotiations

  • Lead Conversion Messaging System Development

  • Lead Conversion Spreadsheet Tracking Development

  • Revenue Strategy Development

1 Queen Sarah Lester Marketing Branding Portfolio Project 1 Media Press Public Relations K

Public Relations

  • International Press Release Content Development (hands-on)

  • International Press Television Interviews - In Person

  • International Press Print Interviews - In Person

  • National Press Release Content Development (hands-on)

  • National Press Television Interviews - In Person

  • National Press Print Interviews - In Person 

  • National Public Radio Interviews - In Person

  • Local Press Release Content Development (hands-on)

  • Local Press Live Television Interviews - In Person

  • Local Press Print Interviews - In Person

  • Press Production Coordination (hands-on)

  • National Contest Timeline Strategy Development

  • National Contest Creative Design (hands-on)

  • National Contest Website Development (hands-on)

  • National Contest Video Design and Editing (hands-on)

  • National Contest Social Media Marketing Creative Design

  • National Contest Marketing Development

1 1 Queen Sarah Lester Marketing Branding Portfolio Project 1 Email Advertising Marketing

Management

  • Marketing Department Team Development

  • Marketing Department Team Training

  • Marketing Department Team Project Scheduling

  • Internal Marketing Campaign Development

  • Internal Marketing Creative Design

  • Corporate Holiday Events Creative Design

  • Corporate Holiday Events Website Creative Development (hands-on)

  • Internal Email Marketing Strategy

  • Internal Email Marketing Campaign Creative Design (hands-on)

  • Monthly Website Maintenance

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